Commercial Photography

Alongside my expertise in wedding photography, I bring over thirteen years of experience in delivering exceptional, high quality photography services for numerous commercial clients.

I have a professional background in marketing so my approach revolves around understanding and aligning with the brand identity, themes, and values of the client.

Below is a glimpse of my diverse commercial portfolio. I would be happy to discuss any ideas you may have for your business or event, please contact me at ali_horton@hotmail.com

I am a regular photography supplier with the Black Country Living Museum, capturing their monthly events in line with their family-friendly, educational brand. Collaborating closely with their marketing team, I focus on showcasing key details and authentic moments that highlight the museum’s vibrant atmosphere - providing an extensive catalogue of photos to showcase events and advertise future events.


I was commissioned by Motorcycle Brand, Mutt Motorcycles, to document their monthly events, aiming for a meticulously crafted, black and white photography collection with bold contrasts, perfectly aligning with their brand identity. In addition to capturing the essence of each event, my focus was on immortalising the spontaneous moments that unfolded throughout the day. 

I was engaged by the high-end fashion brand P&Co to capture the launch event of their flagship store. Their specific directive was for a subdued colour palette and nuanced contrast, perfectly reflecting their brand identity. The emphasis was on candid, natural photography with a documentary-style approach, ensuring authentic moments were authentically preserved. 

I was enlisted by Reel Brum, a community collective of filmmakers, to photograph their monthly events. Adhering to the film industry's aesthetics, I curated a series of high-contrast, cinematic images, meticulously stylised to resonate with their brand identity and capture the essence of each occasion. 

I was hired by Luxury Hotel Chain, Castlebridge Hospitality, to photograph their Annual Awards ceremony. The event was a luxurious ball, with numerous individuals being honoured for their service to the chain of hotels. They desired a neutral yet high-key photo series to showcase their award winners and the events unfolding throughout the evening. 

I was commissioned by the College of Medicine and Dentistry to photograph their annual awards evening held at the Park Regis Hotel in Birmingham. Their vision was for a subtly edited collection, embracing a natural and documentary-style narrative, emphasising a relaxed atmosphere and candid moments. 

For multiple years, I had the honour of being part of the media team for the renowned Slam Dunk Festival. Travelling across various cities in the UK, I captured the vibrant essence of the festival, amidst dynamic lighting conditions, both indoor and outdoor. Delivering high-quality photos within a strict time-frame, during the festival days allowing their social media team to share captivating moments almost instantaneously. 

If you would like to view a sample Gallery Slideshow of one of my commercial bookings, please get in touch.

"Don’t shoot what it looks like. Shoot what it feels like." ― David Alan Harvey

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